Consultation has been at the heart of the development of Prime Four. Plans have been influenced and shaped by the views of the local community. An extensive consultation exercise was undertaken by Drum Property Group in the summer of 2011, following which, a Development Framework and Phase 1 Masterplan for Prime Four was submitted to Aberdeen City Council and adopted by them in September.
Full planning approval for Prime Four was subsequently granted in the spring of 2012, and work began on the first phase of construction of the Prime Four site in July.
The views of local residents have continued to be very important to us and have helped in drawing up Masterplan Reports for the future phases of the Park.
Interactive sessions with local residents were hosted in February 2012 and formed part of the community consultation exercise for production of these Masterplan Reports. A questionnaire seeking preliminary views on the proposals was made available from 1 February at www.primefour.co.uk with residents encouraged to submit their views. The online consultation ran until the end of March.
The composition of the Community and Social Hub, (now called ‘The Fourcourt’), opened as part of the second phase of Prime Four, was the subject of much discussion during both consultations in 2011 and 2012, and was of particular interest to local residents. Suggestions ranged from small-scale retail space to a hotel, restaurant, health club and dental surgery. All of these local views provided the future phases of Prime Four with a real opportunity to enhance the range of facilities available to the residents of Kingswells. The construction and delivery of a Village Urban Resort hotel, health club and spa complex, alongside a Starbucks, an Urban Bar & Grill, a Fresh Deli and Kingswellies Nursery are testament to the validity and impact of the consultation process.
Prime Four has also attracted supportive comments from the Scottish Government and a number of leading local and national business organisations, including Aberdeen and Grampian Chamber of Commerce, Aberdeen City and Shire Economic Forum, Aberdeen 1st and Oil and Gas UK, and has been described by the Press and Journal as an ‘important vote of confidence in the North Sea’.
Drum Property Group would like to record their thanks to all those that attended the consultation sessions and who took the time to complete the online questionnaires. Regular updates and briefings will continue via the Kingswells Community Council and the news page on www.primefour.co.uk